Did stieg larsson have some kind of deal with Apple in his novel "The girl with the dragon tattoo"?

I'm reading "the girl with the dragon tattoo" and I've noticed at least four times he's made references to the apple iBook and described it as though he were trying to sell it in an advertisement. Was there some connection between him and Apple? Like maybe they paid him to write a couple blurbs about the iBook in his novel? Anybody else notice this??|||It's probably just that those products are very popular in Sweden, or especially popular among the sort of people Larsson wrote about.





Remember, the novel was written by an unknown writer, and neither he nor anybody else expected them to become huge sellers. Product placements in novels are extremely rare, paid placements in novels by unpublished writers are unheard of.





But don't be surprised to see a lot of paid placements in the upcoming movie.|||It's very doubtful.





Often authors use specifics in their books to make it connect to their audience more. Larsson might have felt like the iBook would bring the story alive in a better way than if he'd just said "computer" or "laptop."





Or maybe he thought that owning an Apple says something about the characters in the book, and that's why he chose it.





But no, product placement is extremely rare in books. Authors simply give characters 'real' traits, and sometimes real people are brand advocates, like that friend you have who will only drink Diet Coke and never Diet Pepsi.